One of my colleagues has started a blog. So far, it’s a personal blog and she’s starting to develop her niche; to find her audience. I knew when I started this blog my primary audience would be other working moms; it seemed that most of what I have to say is to them. Since it’s a personal blog too, family and friends keep up with what’s going on with us through various posts.

I think these tips are good for bloggers who are just starting out or beginning to focus on a specific niche audience.

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