I seem to keep choosing the most popular sessions at Blogher. This panel includes two published authors and a literary agent and the audience has those who’ve published and many considering it.

Ariel Meadow Stallings wrote Offbeat Bride – she was discovered as a writer for her personal blog, wrote a book on a different topic, then established a blog to support the book. Side note: Ariel has fantastic hot pink tipped braids and coined the phrase “bridentity crisis.” She’s also got great wardrobe style.

Gina Trapani publishes the LifeHacker blog and from that, authored Lifehacker: 88 Tech Tricks to Turbocharge your Day.

Some takeaways from this session include the fact that blogs do not always translate to books well, that bloggers write books that fit into one of two categories; memoirs or service books. Interestingly these two author/panelists both wrote service books. Audience members have published memoirs.

A book deal seems to be, judging from the standing-room only session, a highly sought after prize from a large number of bloggers.

Tags: blogher07

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