Where was I? Ah, yes, pitching myself to the St. Louis Post-Dispatch.
I wanted to do a consumer column. Something where I reviewed the crappy customer service at retail establishments all over the St. Louis Metropolitan area. I started with an article about car washes. What’s the difference between the $4 wash and the $6? Is it worth it? Fortunately, I guess the bit showed some kind of promise, because I started with an experiment the Post was trying, writing roundups of what was going on in town and other little pieces for the online version of the paper. All of that work resulted, finally in Shop Talk, the shopping column, then blog, that I wrote for a few years.
But I’m getting ahead of myself.
I’d been writing the weekly Shop Talk for about a year when my editor said, “I think this would work better as a blog.” It being 2003 or so, I knew what a blog WAS, I just didn’t know HOW to blog. So I went home and figured it out, diving in headfirst and setting up STL Working Mom on Blogger (I’m now using Wordpress). I remember sitting at my desk thinking, well, now, who the heck AM I? And what do I want to do with this thing? I decided, if nothing else, I would use my blog to capture the silly stuff my kids did and said — just so I would remember later. I thought maybe I could share some wisdom with working moms struggling to successfully balance work and kids. AS IF I HAVE ANY.
The STL for those of you having trouble with that part, is the airport code for Lambert St. Louis International Airport. Many St. Louis Web sites use this as a prefix, such as the most popular St. Louis Web site, STLToday.com. Since I was writing for that Web site at the time, and very accustomed to typing STL, STLWorkingMom seemed like the way to go — a blog for St. Louis working moms. It wasn’t until last summer in Chicago at BlogHer when I realized, as people from all over the country glanced at my nametag and asked, “Still Working Mom?” that outside of St. Louis, the URL is kind of a problem.
Two years ago, after having established myself pretty thoroughly as the St. Louis Working Mom in STL, we picked up and moved 800 miles to Charlottesville, Va.
To be continued . . .